Flexible pricing designed for teams scaling messaging on Intercom or HubSpot
Instagram is included in Omnichannel pricing, with no separate rate.
For small, growing teams
WhatsApp starts at $99/mo. Billed monthly.
Personalized onboarding, more control, less limits
Billed annually
50,000 messages per channel per month included. Suitable for small teams.
| Feature | Self-serve | Premium |
|---|---|---|
| Price | Starts at $49/mo WhatsApp starts at $99/mo. Billed monthly | Starts at $750/mo Billed annually |
| Channels | 1 channel included | 1 channel included |
| Additional channels | $39/mo (Omnichannel) $99/mo (WhatsApp channel) | $39/mo (Omnichannel) $99/mo (WhatsApp channel) |
| Intercom workspaces | Unlimited | Unlimited |
| Users | Unlimited | Unlimited |
| Messaging volume | 50k messages/channel/mo | 50k messages/channel/mo |
| API rate limit | 60 requests/min, 5k/day | 300 requests/min, 25k/day |
| Onboarding | Self-guided | 3 calls + 1 team training session |
| Support SLA | Standard support | Priority support |
| Check-ins | - | Quarterly |
| Technical consultation | - | 2 hours included |
| New features | As released | Early access |
Available for Premium plan customers
| Add-On | Price | Details |
|---|---|---|
| Custom workflow | $600 each | 5 hours of technical work per workflow |
| Additional consultation hours | $150/hr or 5-hr pack for $600 | API/webhook setup, automation design, integration help |
| Additional volume | $100/mo per additional 25k messages | For high-volume customers |
| WeChat Service Account registration | $2000 one-time fee | Handheld activation – end-to-end guidance and onboarding for one WeChat Service Account |
Instagram, Telegram, Telegram Personal, Facebook, SMS, Slack, TikTok, WeChat, and LINE use Omnichannel pricing. Instagram has no separate channel rate. WhatsApp is priced separately.
Yes. You can combine Instagram and other Omnichannel channels with WhatsApp in the same workspace.
Yes, you can.
Yes. You can upgrade at any time. Your data and channels carry over.